A new revolution in PR
Having been on both sides of the pitch table, I boiled down the essence of what I think needs to happen between those needing PR help, and those looking for new product:
- To Brands & Retailers: Affordable, simple, strategic outreach that doesn’t require loads of billable hours for “planning sessions”, “discussions” and “development”
- To Press & Members of the Media: Fast, efficient communication with essential information, big photos, and an eye for what’s new
My solution may surprise all of you.
If you’re a member of the media and cover products, please sign up to receive the easiest, most efficient product pitches you’ve ever seen.
If you’re a retailer or brand looking for affordable, innovative PR without the B.S. please contact me ASAP at traceyATtraceyteeDOTcom. I’ll send you my manifesto about why I believe this project will work and ultimately change how brands speak to press and promote themselves. I’ll include my flat rate, pay-as-you-go monthly fee and you can decide for yourself if you’re ready to get the word out and promote yourself to the top tastemakers and trendsetters in the industry.
** Since we launched our preview issue on June 30, 2011, we’ve secured several product placements in the following:
- Martha Stewart Living
- Real Simple
- The Today Show
- InStyle
- USA Today
- Every Day with Rachael Ray
- Ladies Home Journal
- Food Network Magazine
- TheGlitterGuide.com
- Coastal Living Magazine
- Clean Eating
- NY Post
- Time Out New York
- Time Out Chicago
- Parents Magazine
- Glo.com
- FamilyCircle.com
+ many top regional publications

